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Of Pigskins and Partnerships -- A Sporting Strategic Alliance

Posted on Thursday, June 26, 2008 at 12:11PM by Registered CommenterNina Kaufman in | CommentsPost a Comment

According to CNNMoney.com last week, the NFL Network and Walt Disney Co.'s ESPN are in talks about forming a partnership.  A deal could end a long standoff between the league and cable carriers, some of whom said the NFL was asking them to pay too much for its programming; the NFL-owned channel has reportedly struggled to find distribution and increase subscribers

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