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Strategic Alliance Success Story -- Here's the Actual Story

Posted on Thursday, May 1, 2008 at 08:46AM by Registered CommenterNina Kaufman in | CommentsPost a Comment

Yes, I know blog posts can be short -- as short as a single link to another site -- but that wasn't my intent with my last post on "A Strategic Alliance Success Story."  [Don't get me started about technical glitches and how I've been missing my own posting deadlines!]

As you can see from the article about Marian Banker and Ramon Ray's Small Business Summit, held in NYC in February, they have managed to have a wonderful collaboration for the past several years.  Partly, it seems, because they have been laser-focused on the purpose of the collaboration (building an annual conference) . . . AND they and bring different skills to the mix.  Plus, when you see then together at the Summit, they're having a ball! 

So strategic alliances needn't be all gloom and doom -- nor do they need to be all-consuming.  But you do need to choose wisely, as Marian and Ramon did.  Read the article on Marian's site to find out more!

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